Some have questioned whether they smell like Kool-Aid or not and I got the answer directly from a source at Reebok:
There are many folks that have called Reebok Headquarters and have emailed us asking if the Reebok Kool-Aid sneakers smell like Kool-Aid and the answer is "No". We wanted them to smell like their respective flavor, but we couldn't make it happen. -Paul Fisher, Director of global lifestyle footwear for Reebok.
So, there you have it!